Why will SEO and backlinks become more important in the future?
The reason is the implementation of AI SEO by Google.
Recently, at the Google I/O 2025 event, Google announced several new AI features that will be implemented in the Google Search Engine Results Page (SERP) and the Android system.
Where the most significant and most people have tried is AI SEO (AI Generative Content) on the Google SERP. When you are searching for specific info or 5W1H, Google will compile data from different sources and share it with you in a paragraph. No matter if you are searching for Services or Products, this AI Generative content will be shown in front of you.
How You Can Benefit?
So, how are you benefiting if you have the proper SEO and backlinks being implemented?
1. SEO Ranking: According to research and testing, to be indexed in AI-Generative Content, Google will focus on the top 12 ranked websites that excel in SEO ranking.
2. Backlinks: The more high-quality backlinks that you can get from different sources, the higher the chance you will be indexed in the AI Generative Content. The reason is that Google will get information from books, magazines, research papers and other people’s websites to verify the information before sharing this information with you. The more backlinks and exposure you have, the higher the chances you will be indexed in Google AI Generative Content.
Reason Behind AI SEO
The reason Google will implement this strategy is due to the competitiveness of the AI Market and user behaviours. Users are increasingly seeking speed and efficiency nowadays. With traditional SEO, users still need to open up to 12 websites to find the information; however, with AI-generated content, users can easily get the answer they are looking for directly from the Google Search Engine Results Page (SERP). And don’t forget, Google has verified all this information through the SEO and backlinks.
If you’re looking to adapt to this technology and dominate the SEO for your industry, Contact Us Today for a customised marketing strategy and analysis.
